Free tool

How much is broken tracking costing you?

A broken pixel or conversion tag quietly wastes ad budget while everything looks fine in the dashboard. Estimate the damage in 10 seconds.

$10,000
$1k$100k
5
150
Broken tracking could be wasting you
$11,500/mo
$138,000 a year
on $50,000/mo across 5 accounts
Working (77%)Wasted (~23%)

And a pixel that's set up right delivers up to 18% better results on the same spend (Meta).

Run your free tracking check

Connect your accounts and see what's actually broken. No credit card required.

Where does the number come from?

Industry studies put wasted spend from broken or inaccurate conversion tracking at around 23% of ad budget. When a pixel stops firing or a conversion tag breaks, the ad platform keeps spending but optimizes on bad data, so budget goes to the wrong people and results drop. Because the dashboard still reports conversions, it often goes unnoticed for weeks.

For an agency, that waste multiplies across every client account, and a single dead pixel can quietly tank one client's results and put the whole relationship at risk.

Taglert monitors your Meta pixels, Conversions API match quality, and Google Ads conversion tracking around the clock, and tells you what's broken before it drains a client's budget. Connect your accounts and run a free check to see exactly what's working and what isn't.